A company in the Mekong Delta city of Can Tho has been fined VND8m (USD381) for provocative advertising.
Bigsun Co. Ltd. used 15 female staff on September 6 to walk the streets in Ninh Kieu District dressed in clothing revealing their underwear to promote a local coffee company.
The girls are promoting coffee products in Can Tho
Local residents said the women's clothing might be acceptable on the beach, but not on a public street.
Tran Dinh Hai, Chief Inspector of the local Department of Culture, Sports and Tourism, said the method of advertising was not the same as had been submitted for department approval and was in violation of the government's Decree No. 158/2013/ND-CP.
Bigsun was hired to promote coffee products for a firm in Can Tho from September 6-10.
