Among popular Vietnamese online newspaper websites, Dan Tri is leading with the most percentage of Internet users visited according to Cimigo's report on Internet usage and development in Vietnam.
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DTiNews, the English edition of Dan Tri, has contributed to the newspaper's success. |
Cimigo recently published the Vietnam NetCitizens Report about Internet usage and development in Vietnam. Google is the most widely used website in Vietnam. Nearly half of Internet users have used Google in the past month. Google is the most often used website across gender, age groups, socio-economic class and geographical regions.
Zing shows the second largest penetration. One in four Internet users in Vietnam have used one of the various Zing websites in the past month. Among the different services Zing offers (movies, music, games, news, chat etc), mp3.zing.vn is the most popular.
About one in four Internet users has recently used Yahoo. Included in this figures are yahoo.com, yahoo.com.vn, Yahoo Messenger and Yahoo Mail.
Vietnamese online newsources follow as the next popular websites. Dan Tri (dantri.com.vn) has been visited by nearly 20% of Internet users in Vietnam, and nearly 50% in Hanoi. VnExpress (vnexpress.net) and Tuoi Tre (tuoitre.com.vn) both have been used by 16-17%. Users of VnExpress are concentrated in Metro Vietnam (Hanoi/Ho Chi Minh City), and Tuoi Tre users are primarily located in the South. 24h (24h.com.vn) and Thanh Nien Online (thanhnien.com.vn) rank 8 and 9 with about 10% penetration to each.
The following ranks consist of a mix of online music (nhaccuatui.com, nhac.vui.vn, nhacso.vn), websites targeted to the youth (ngoisao.net, kenh14.vn), social networks, gaming sites etc.
This NetCitizens report is based on a representative survey among nearly 3,000 Internet users in 6 cities in Vietnam. The study was conducted by Cimigo during the 4 week period October - November 2009 with the aim to create a better understanding of the Vietnamese Internet market.
Cimigo is an independent team of marketing and brand research specialists. Founded in Ho Chi Minh City, Vietnam in 2003 Cimigo then expanded across major cities in Vietnam and beyond. In 2004 Cimigo developed operations in China and India. Today Cimigo operates across the Asia Pacific region from Japan to Cambodia.