The winner of the Miss Culture International Friendship 2025 beauty pageant will receive a crown and a cash prize totaling VND100 million. (Photo: anninhthudo.vn)
The winner of the Miss Culture International Friendship 2025 beauty pageant will receive a crown and a cash prize totaling VND100 million. (Photo: anninhthudo.vn)
Vietnamese women who are working and living in Japan and other countries or territories worldwide are eligible to enter the contest.
The top 26 finalists will compete in numerous segments such as the evening gown and talents, as well as taking part in charity projects for the community and a Q&A section.
The contest’s overall prizes will cost up to VND3 billion, with the winner receiving a crown and a cash prize totaling VND100 million.
The winning beauty queen will take part in three charity projects across three regions - Asia, Europe, and Australia.
The beauty pageant represents the highlight of the Xuân Quê Hương (Homeland Spring) programme and is organised by the Ministry of Foreign Affairs' the State Committee for Overseas Vietnamese Affairs on the occasion of the Lunar New Year.
The function will take place on January 4 - 5 in Saitama Prefecture and in Fukuoka from January 10 to 12.
There will be several booths displaying handicraft items, consumption goods, and introducing Vietnamese culture and tourism to international friends. Many Vietnamese artists will also take part in the event.