Speaking at the Conference on investment promotion for Ha Nam Tourism Development in 2024 held on October 18, Chairman of the Ha Nam Provincial People's Committee, Truong Quoc Huy, said that Ha Nam boasts many famous tourism spots such as Tam Chuc Spiritual Tourism Complex, Ba Danh Pagoda, Cay Thi Pagoda, and Vu Dai Village which are already attracting lots of domestic visitors. However, the locality is still little known among foreign tourists.

"Up to 95 percent of visitors to Ha Nam are domestic," the official revealed. "But we're having plans to attract more foreign tourists by upgrading tourism sites and infrastructure projects as well as training personnel."

According to the Ha Nam leader, the province is currently carrying out several projects that will provide various high-end tourism services as well as hundreds of five-star hotel rooms to tourists in the coming time.

"We're having some five star hotels including the Muong Thanh Hotel, Melia Vinpearl Ph​u L​y, and the Tam Chuc Spiritual Tourism Complex are also ​p​roviding room services at four-star rating," he said. Besides, some other projects including the Flamingo Golden Hill, the Sun Urban City, or the BRG​'s Legend Valley ​g​olf course will offer lots of luxurious sports and entertainment services at their recreation parks, shopping centre, or night streets. I believe that Ha Nam will surely be able to serve all types of tourists who look for different experiences including culture, spirituality, sightseeing, sports, or entertainment in the near future."

Speaking at the conference, Japanese Deputy Ambassador to Vietnam Ishikawa Isamu said he has seen that Ha Nam leaders have made lots of efforts to develop tourism over some recent years.

"I arrived to take my post in Vietnam on September 10 and Ha Nam is the second place I visit after Hanoi," he said. " But I've learnt a lot about Ha Nam when looking at our investment projects in the province. Your potential and great hospitality have attracted an increasing number of Japanese enterprises and we're currently having 100 enterprises operating in the province. And I know that the Mikazuki Group is also going to invest in a resort and spa project here and we hope to continue receiving your support."

The Japanese official said that he is sure that Ha Nam will achieve its target of receiving over four million tourists including 490,000 foreign visitors in 2025.

​Attending the conference, Deputy General Director of Sun World​ Group, Tran Nguyen​, said that Hanam has many potential for developing tourism thanks to its rich and unique culture and close distance to Hanoi; and they are carrying out a large-sclale tourism project in the province.

​"Our Sun Urban City ​project is being built on a total area of 420​ ha​ with total investment of about ​VND35​​ trillion (USD1.40 billion)," she said. "The project includes five parks ​which will provide sport, culture and entertainment spaces for people of all age groups. I hope that our project will contribute to the development of tourism in Ha Nam."

Ha Nam Province has just been recognised for the first time as Asia's Leading Emerging Tourism Destination at the 31st World Travel Awards (WTA) 2024. Last year, the Red River Delta province was also honoured by WTA as World’s Leading Regional Cultural Destination 2023 for the first time.

Ha Nam received around 4.2 million visitors in the first nine months of this year, earning over VND3.20 trillion, according to the province's People's Committee.