Among the new offerings is the 'Sacred Mountains, Open Sea' programme launched in August to connect the province's coastal attractions with its heritage sites and give tourism workers first-hand experience of local destinations.
The province has also launched the 'Hero of the Reed Flag' outdoor show in Hoa Lu Ancient Town, combining traditional arts, martial arts and modern stage technology to depict Dinh Bo Linh and the founding of Dai Co Viet.
Tourism authorities and local administrations are stepping up preparations ahead of the September 2 holiday, focusing on security, environmental sanitation, facilities and service quality.
A mass walking event, 'Together with Vietnam Moving Forward', is also scheduled for August 30 across the province, with the main event at Dinh Tien Hoang De Square in Hoa Lu Ward expected to draw thousands of participants.
Nearly 20 million visitors in eight months
The new offerings come as Ninh Binh's tourism sector continues to record strong growth.
The province welcomed nearly 20 million visitors in the first eight months of 2026, up 24.1 per cent year on year and equivalent to nearly 99 per cent of its full-year target, according to the provincial Statistics Office.
International arrivals exceeded 2.2 million, up more than 51 per cent, while domestic visitor numbers rose by more than 21 per cent. More than four million visitors stayed overnight.
Tourism revenue reached more than VND 20.61 trillion (USD 784 million) during the period, with restaurants remaining the largest source of income. Revenue from international visitors rose nearly 52 per cent year on year.
In August alone, Ninh Binh received an estimated 983,000 visitors, up nearly 30 per cent from a year earlier. Tourism revenue reached nearly VND 1.21 trillion, an increase of 26 per cent.
The province will continue inspections of tourism businesses to ensure security, environmental standards and service quality during the holiday period.