Located beside the communal rong house in Pleiku Ward, the tree has become a popular attraction in recent days as its pale pink blossoms spread across the canopy.
Local residents said the tree bloomed more spectacularly this year, creating a striking contrast against the green mountains and traditional Jrai cultural space surrounding the village.
Head of the village Ro Cham Thot said the tree was planted about six years ago as part of a local landscaping project, though only three of the original trees survived.
He said the pink blossoms combined with the traditional architecture and natural scenery had created a distinctive image for Plei Op Village.
Authorities estimated that hundreds of visitors now come to the area each day to sightsee and take photographs.
Local officials said they were considering planting more pink cassia trees to develop a flower route and strengthen tourism branding for the village.
The species, scientifically known as Cassia javanica, is native to Southeast Asia and is valued for its broad canopy and clusters of blossoms often planted along roads and in public spaces.