Scheduled for April 26-30 at 16 March Square, the festival will feature an exhibition of Ngoc Linh ginseng plants and other medicinal herbs, highlighting tourism development and the lifestyles of local ethnic communities.
A Ngoc Linh gingseng garden in Kon Tum (photo by Thanh Tuan)
A culinary medicinal herb competition is also on the agenda, where participants will attempt to set a Guinness World Record for 100 delicious dishes using medicinal herbs.
Ngoc Linh ginseng businesses are expected to sign cooperation agreements during the festival.
The Kon Tum Department of Culture, Sports and Tourism will host a Ngoc Linh Mountain Run and a music show featuring ethnic music groups from the Central Highlands region.
Discovered on Ngoc Linh Mountain on the boundary between Kon Tum and Quang Nam provinces in the late 1960s, Ngoc Linh ginseng is a rare medicinal root containing 52 saponin compounds beneficial to health, as reported by the Vietnam News Agency.
By 2030, Kon Tum aims to become one of the three biggest Ngoc Linh ginseng-producing provinces.