Hanoi women spend an average USD200 on shopping sprees

A recent survey by Colliers revealed Hanoi’s women spend around VND4 million (USD200) on retail therapy. 
 

Hanoi’s women spend around VND4 million (USD200) on retail therapy.

Women account for up to 70% of consumers aged between 17-45 at Hanoi’s shopping centres, according to the survey.

As much as 42% of the female shoppers in Hanoi are aged between 17-25, and they mostly care about fashion, entertainment and film-going at the shopping centres.

The 26-35 age group mostly have stable and high-income jobs.

Customers aged over 46 mainly buy high-quality and luxury products. Their average spending for high-end fashion on each shopping can reach USD2,500 and they usually go shopping in foreign countries.

Spending on branded and high-quality products by Vietnamese people is forecast to increase by 5% per year.

The Vietnamese retail sector will see an annual growth rate of 13.6% with the highest revenues earned from cosmetics, fashion and household goods during the 2008-2012 period.

Hanoi, with a total population of 4.3 million aged between 15-65, is an attractive retail market, and the city is expected to have one more million young consumers in the next ten years.